Standing out in a highly competitive industry
Tea Lula’s Illinois storefront boasts one of the best in-store experiences for tea lovers – offering their “wall of tea” selections, a mini cafe, and event space for private tea tastings. Along with that, the friendliness of that environment builds a strong loyalty with their local customer base. They just needed to crack the code on how to bring that to their website.
Working with us, we helped bring a better visual experience for tea drinkers of all levels – from beginners to connoisseurs, from someone just buying a gift to someone looking for that next tea to fall in love with.
The Wall of Tea
Recreating the experience of their store has been a big challenge for them – particularly with the tasting cafe and Wall of Tea (their overwhelmingly popular display of teas at the entry way of their store). Using strong visual photography, videos presentations of their tea, and unique product filters for tea types and flavors, we helped bring those things to the online shopping experience.
A plan to grow
During Momentum, we helped create a plan to better utilize social media, email marketing and paid ads to drive traffic and increase customer retention.
- A plan for organic social activity on Instagram and Facebook
- Custom audiences and training for Facebook Ads
- Email automation flows, including a replenishment flow that automatically goes out after 30 days from purchase
What would it mean for your brick and mortar business to grow online?
Unlike any other eCommerce or design agency out there, we specialize only in helping brick and mortar retailers grow their online sales through beautiful conversion-centric design, retail-specific traffic, and retention strategies. If you think your brand could have the potential to grow online, we invite you to book a call below.
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